Summer 2009 was challenging for the logistics team at EST. With more than 15 acts touring Europe and a range of corporate events taking place, the company co-ordinated more than 300 border crossings in 3 months.
As a delivery partner for Imagination, EST travelled Europe moving vital components for their events including unique instruments, crafted from car parts, for an international advertising campaign to a branded set for a sponsor’s sporting hospitality area in Rome. Hyde Park was the destination on behalf of Smyle as they created the VIP hospitality area backstage at Hard Rock Calling and Wireless Festivals.
Artists who have entrusted their wardrobe and entire show set to EST over the summer include Beyoncé, Britney, Lionel Ritchie, Oasis and Bruce Springsteen and more than 100 trucks moved Madonna’s Sticky and Sweet tour around 25 European cities.
The exacting demands of tours constantly challenge the much reputed in-house team who prepare ATA carnets, import and export documentation and driving permits, to ensure seamless border crossings and resolute timekeeping.